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SEO Settings

Make your changelog discoverable in search engines and look great when shared on social media.

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Meta tags

Configure your portal’s meta tags in Settings → Portal → Analytics & SEO:
SettingDescriptionRecommendation
Meta titlePage title in search results”[Company] Changelog” or “What’s New at [Company]“
Meta descriptionDescription in search results150-160 characters describing your changelog
[TODO: ADD IMAGE - SEO SETTINGS PANEL]

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How it works

updates.page automatically generates:

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For your portal index

  • <title> — Your meta title
  • <meta name="description"> — Your meta description
  • <link rel="canonical"> — Canonical URL
  • Open Graph tags for social sharing
  • Twitter Card tags
  • JSON-LD structured data (WebSite schema)

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For individual announcements

  • <title> — “[Announcement Title] - [Meta Title]”
  • <meta name="description"> — Announcement summary
  • <link rel="canonical"> — Announcement URL
  • Open Graph tags with announcement details
  • Twitter Cards (large image if cover image exists)
  • JSON-LD structured data (Article schema)

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Social sharing preview

When your changelog or announcements are shared on social media, they’ll display:
  • Title — Page or announcement title
  • Description — Meta description or announcement summary
  • Image — Cover image (if set) or your logo
[TODO: ADD IMAGE - SOCIAL SHARE PREVIEW EXAMPLE (TWITTER/LINKEDIN)]
Use opengraph.xyz to preview how your pages will look when shared.

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Search engine indexing

By default, your portal is indexable by search engines. To prevent indexing:
  1. Go to Settings → Portal → Analytics & SEO
  2. Enable “No Index”
  3. This adds <meta name="robots" content="noindex, nofollow"> to your portal
Use “No Index” if your changelog is internal-only or you don’t want it appearing in search results.

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Best practices

Include your company name and keywords like “changelog,” “updates,” or “what’s new.”
The first ~160 characters of your announcement become the meta description. Make them count.
Announcements with cover images get better engagement when shared on social media.
changelog.yourcompany.com looks more professional and may rank better than a subdomain.

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RSS feed for SEO

Your RSS feed (/changelog/rss) helps search engines discover new content and enables users to subscribe. Add a link to your RSS feed from your main website: 
<link rel="alternate" type="application/rss+xml" title="Changelog" href="https://changelog.yourcompany.com/changelog/rss" />